Frase

AI Writing

An AI writing platform specialized in SEO and GEO (Generative Engine Optimization). Handles everything from SERP analysis to content generation and optimization.

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What is Frase?

Frase is an AI content platform specialized in SEO (Search Engine Optimization) and GEO (Generative Engine Optimization). An AI agent with 80+ skills handles SERP analysis, content brief creation, article writing, and optimization scoring in one seamless workflow. Its latest GEO feature enables creating content that gets cited not only in Google search rankings but also by AI platforms like ChatGPT, Perplexity, and Claude. Competitor analysis tools automatically analyze the structure and keywords of top-ranking pages and suggest optimal content structure. It covers all the features SEO content marketers need, including brand voice profiles, site audits, and AI visibility tracking.

Pricing Plans

1Starter $39/month annual (1 user, 10 articles/month)
2Professional $103/month annual (3 seats, 40 articles)
3Scale $239/month annual (5 seats, 100 articles)

Key Features

AI agent (80+ SEO skills)
SERP analysis and competitor content analysis
GEO (Generative Engine Optimization) support
Content optimization scoring
Brand voice profiles
Site audit and AI visibility tracking

Pros & Cons

Pros

  • Advanced platform supporting both SEO and GEO (Generative Engine Optimization)
  • AI agent with 80+ skills for advanced automation
  • SERP and competitor analysis for strategic ranking support
  • Unlimited AI writing across all plans (no article or word count limits)
  • API and MCP access for external tool integration

Cons

  • Starting at $39/month, somewhat expensive for beginners
  • Japanese SEO analysis accuracy is limited compared to English
  • Steep learning curve due to extensive feature set

Frequently Asked Questions

Q. Can Frase be used for free?

A. A 7-day free trial is available. A pay-per-use model (starting at $3.50 per article) is also offered for smaller-scale usage.

Q. What is GEO (Generative Engine Optimization)?

A. GEO is the practice of optimizing content to be cited and referenced by AI chatbots like ChatGPT, Perplexity, and Claude. It supports content strategies for appearing in AI-generated answers in addition to traditional SEO (Google search optimization).

Q. How does it differ from Surfer SEO?

A. Frase's strengths are AI agent-driven automation and GEO support, handling everything from content generation to optimization. Surfer SEO excels in precise NLP-based optimization scoring and real-time editing.

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